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Sep

24

2025

The Patience of Light

Ruth Bernhard: The Patience of LightSome artists chase light. Ruth Bernhard listened to it. She waited for it. She let it reveal itself.One of my favorite stories is about her waiting a full year to photograph a glass doorknob, so that the natural ...

Sep

10

2025

The Hidden Why Behind AI—and What It Means for Us

The Beginning: A Room in 1956The official “birth” of AI happened in 1956 at the Dartmouth Conference. John McCarthy, Marvin Minsky, Nathaniel Rochester, and Claude Shannon gathered with one bold idea: Could machines simulate ...

Sep

09

2025

The Mic Drop of Marriott

The Mic Drop of MarriottWhy “You Are the Greatest Souvenir” Matters in Brand AlchemyWhen a brand lands a line so sharp it reverberates across industries, you pay attention. Marriott Bonvoy just did exactly that with its global campaign ...

Sep

02

2025

The Original Self-Disruptors

The Original Self-DisruptorsWomen Who Built Fortunes Before They Could Even VoteLet’s get one thing straight: the narrative of wealth and innovation has been hijacked for centuries. We’ve been told it was Carnegie, Rockefeller, and Ford. ...

Aug

15

2025

The Forgotten Mothers of Mindset

Before Napoleon Hill, There Was Florence: The Forgotten Mothers of MindsetBefore Napoleon Hill, There Was Florence: The Forgotten Mothers of MindsetLet’s get something straight.Napoleon Hill didn’t invent the wealth mindset. Dale ...

Aug

07

2025

The Forgotten Mothers of Mindset

Before Napoleon Hill, There Was Florence: The Forgotten Mothers of Mindset Let’s get something straight.Napoleon Hill didn’t invent the wealth mindset. Dale Carnegie didn’t pioneer influence. They branded it. Mass-marketed it. ...

Jul

29

2025

Clarity Is The New Curreny

We are in an era of hyper-speed content and AI-generated everything, yet the one thing customers crave is something real. The biggest mistake I see brands making right now? They're creating visuals, websites, and even video content with little to no ...

Jul

23

2025

The Prince of Darkness and the Power of Reinvention

The Bat, the Brand, and the Business: Lessons from Ozzy OsbourneSome brands are born. Others are bitten into being.In 1982, Ozzy Osbourne was circling the drain. Fired from Black Sabbath, lost in drugs and depression, the world had written him off ...

Jun

26

2025

Unlock Your Brand’s True Potential

Build a Wellness Brand That Heals, Connects, and ConvertsBecause your brand isn’t just a business—it’s a calling.I work with wellness companies that know they’re here to do more than sell. You’re here to heal. To ...

Jun

24

2025

Why Aren’t We Talking About Peace Pilgrim?

Why Aren’t We Talking About Peace Pilgrim?The woman who walked 25,000 miles for peace—and asked for nothing in return.She wore a simple tunic that said “Peace Pilgrim.” She walked across America, alone, with no money, no ...

Jun

17

2025

The Hidden Cost of Getting It Wrong: Why Most Brands Rebrand

The Hidden Cost of Getting It Wrong: Why Most Brands Rebrand (and How to Avoid the Pitfall). Rebranding Isn’t Optional. It’s Inevitable.On average, 60% of brands will go through a rebrand at least once in their lifetime. Whether ...

Jun

13

2025

Be the Paul Revere of Your Brand

Why Some Messengers Are Remembered—and Others Are ForgottenLet’s be real. Paul Revere didn’t have Instagram, nor an email list. No podcast. No viral video.But he had a message that traveled faster than the British troops and a ...

Apr

07

2025

The Power of Brand Storytelling: How Videos Can Humanize Your Brand

The Power of Brand Storytelling: How Videos Can Humanize Your BrandIn today’s highly competitive market, where consumers are bombarded with countless ads and promotional messages, standing out requires more than just a great product or ...

Apr

03

2025

Branding vs. Marketing: Why Most People Get It Wrong and How to Get It Right

Branding vs. Marketing: Why Most People Get It Wrong and How to Get It RightLet’s clear up one of the biggest misconceptions I see every day: Branding is NOT marketing. They’re different animals entirely, but too often, people lump them ...

Mar

26

2025

Don't Make Them RUN!

Is Your Headshot Making Them RUN? Chasing them out of the room! Nothing makes me leave an ad, website, or social media post faster than the pose. The tilted head—like you’re looking down on me? Seriously. Judge much?! The crossed ...

Mar

10

2025

Opposition Thinking

Opposition ThinkingThe Secret to Mastering Your Mind and Your LifeI see firsthand how our inner relationship with ourselves shows up in our brand, our presence, and our ability to connect.Whether it’s a business owner stepping in front of ...

Feb

18

2025

Live by Design: How Intentional Living Fuels Your Brand's Growth

I nerd out on the science and neuro pathways of our brain because it’s personal for me. It fascinates me that we can literally change who we are just by thinking differently—and that’s by design. Our brains are wired to adapt, ...

Jan

22

2025

How Breaking Free from Dogma Can Transform Your Brand

Breaking Down Dogma: A Creator's Perspective on Shattering LimitsDogma—it's a heavy word. It speaks of rules, beliefs, and ideologies that are rarely questioned. As an artist, creator, and brand guru, I've encountered dogma in many forms: from ...

Dec

10

2024

Boost Year-End Fundraising: Why Professionally Crafted Appeal Videos Drive Results

Crafting compelling year-end appeal letters and videos is crucial for nonprofits aiming to maximize donations during the giving season. Here are five essential elements to include:Personalized Storytelling: Share impactful stories that highlight ...

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